Several years ago a lot of pundits were discussing generation C. Jake Pearce wrote in idealog in 2006;
“Trendwatching.com says it’s C for ‘content’, meaning Gen C are defined by their production of original material. The bloggers at Digital Hive say it’s all about ‘creativity’—that Gen C want to become co-creators of their world [...]
I have been lucky enough to be travelling through Latin America - Mexico City, Buenos Aires, Sao Paulo, Curitiba, Rio and Santiago (which actually sounds like a perfect backpacker’s journey). As i write this there are 60 young Iron Maiden fans outside the front of this hotel in Santiago. So some observations remain consistent as [...]
I noticed recently that there was new material uploaded recently about youth, including youth in Asia. I am not sure about the term millenials (which may or may not have two n’s). Some things don’t change - youth consistently have the same core requirement of this lifestage - to both fit in and [...]
During 2008, from Singapore to London, i would end up trying to explain Twitter to people who had never heard of it before. One of my colleagues was still in shock from having discovered the existence of Second Life from his wife’s Chartered Accountancy journals (in an article 10 trends you should know about). [...]
Admittedly part of my week is often taken up with conference calls, and the unique dynamics of a global conference call can lead to extraordinary comments (as one colleague from the UK described them - times where you can loose the will to live). Last week i had another Benjamin Joffe moment captured in [...]
During an interview with a couple of folks from Wall St Journal on Friday we were asked how we could prove what is happening in Asia is significantly different and diverging from the US. (The company we worked for had released some data showing the intensity of the online world is different in Asia, as [...]